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Julia White, Microsoft Office General Manager, speaks at a media event in San Francisco on March 27. At SAP, she's in charge of a broad portfolio, spanning sales, product management and government relations. You will receive a verification email shortly. Azure Vice President John "JG" Chirapurath will take over from White in the interim, ZDNet reports. Yet her experiences in print and TV news journalism internships didnt feel like the right industry for her as an outlier who wanted to have impact. A large percentage of developers around the world live in Microsofts Visual Studio Code every day. Become a sponsor and contribute to diversity and accessibility in tech. The software giant is shining a spotlight on executive Julia White. We have an open design process. We hired a bunch of people from big banks to run the financial services part of the team, she said. Come on over., Then, when White was on maternity leave with her second child, a colleague got in touch to ask her to come lead Exchange marketing. She says, To have a newborn and take on a new job at that level was one of the hardest decisions Ive made in my career. Then we look at the things we do well internally and then how we can become more customer obsessed. Now what? 24/7 coverage of breaking news and live events. Some employees are working parents and need to remain remote for child care purposes. I was definitely an outlier., Upon completing her MBA, White had her pick of industries but headed straight back into tech. White sits on the Board of City Year Seattle/King County, chartered on being an anti-racist, youth empowerment organization. NY 10036. At that time we had a 401(k) with . quicklist: 5title:text: She's sporty! That five-year shift began in 2014 with the appointment of Satya Nadella as CEO. If things are tough, power through they'll get better. Pick whatever way to work you wantwe just want to be successful in helping you deliver it.. Julia White Corporate Vice President, Microsoft Azure. And Office for iPad represents Nadellas determination to create a mobile first, cloud first Microsoft that is committed to making cloud services like Office available on every device, no matter the platform. In her role, White leads the product and industry solution value propositions, go-to-market approach, global brand and digital marketing, corporate communications, and government affairs. By clicking Sign up, you agree to receive marketing emails from Insider White will become a member of the SAP Executive Board as Chief Marketing and Solutions Officer. Julia White leads product management of Microsoft's Cloud Platform including Microsoft Azure, Enterprise Security and Mobility, Windows Server and System Center. Learn a new digital skill by taking one of our certificate courses in-person or online. In her role, White leads the product and industry solution value propositions, go-to-market approach, global brand and digital marketing, corporate communications, and government affairs. White presented at several Microsoft events over the years, including the announcement of the HoloLens 2 and Azure Kinect DK (opens in new tab). That is essentially unheard of. Looking to become an instructor or guest speaker? I was looking for really big impact and Microsoft had the scale and the talent to do it., She asked to work on hardcore tech and Microsoft put her in Server and Tools on the BizTalk Server team. How Many Computers Do You Have and What is Their Purpose? That changed in January when CEO Christian Klein hired Julia White as chief marketing and solutions officer, as well as appointing her a director. It's all about transparency and communication. Also, Microsofts cloud platform Azure sports some of the largest brands in the world as customers: Samsung, eBay, Boeing, Dell, and even Apple, who host their iCloud jointly with AWS. It's not a business book; rather, it is a book about the power of effective leadership during one of the most critical moments in American history. The leather jacket wearing Microsoft executive is easily one of the freshest faces to emerge from the company in years. Chirapurath has been at the company for around three years in his second stint, having left the company in 2014 post a 10-year tenure. And we need to be proud about that. SAP announced White's new role alongside the appointment of Scott Russell to its executive board, who has been president of SAP Asia Pacific Japan and APJ. Julia White is Chief Marketing and Solutions Officer and member of the Executive Board at SAP SE. White has been with Microsoft for almost 20 years. The model we landed on is called develop in the open. 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Making the company successful means going where the customers are and doing what it takes to keep winning their hearts and minds., White noted that change may sound good on paper, but that doesnt make it easy. Everything changed during Whites junior year in college, when a professor pulled her into a research project between Stanford and Melinda Gates. Get the best of Windows Central in your inbox, every day! Join our mailing list of passionate and engaged readers to get our best stories in your inbox and learn more about BrainStation. Were not into taking over vertical after vertical. Satya talked about it a lot, and then he really talked about how Microsoft is embracing and really veering away from being Windows only. Also Visual Studio, Visual Studio Code, and many others.. While will become SAP's chief marketing and solutions officer. Culture, in this case, is not the term typically espoused by the technology community, but rather a shiftexplainable only through the leaders who inspired and manufactured the change in the first place. We dont take people and their data as the product. Based in Singapore, Russell is a key representative for the APAC region. That is a very common thing because what customers want to do is embrace open source as well and say Hey I want to use this, but I dont want to do the operations. Read more, Corporate Vice President, Worldwide Energy and Resources Industry, The Microsoft Energy team is excited to share ground-breaking solutions and emerging technologies at DISTRIBUTECH International 2023, the leading annual energy transmission and distribution event for North America. She will also serve on the executive. That seam also comes through in what we do with developers. It was one of those beautiful Microsoft moments where I called up a contact and said, I want to try something new, and he was like, Great. One example is our monthly all-hands meetings where we walk the entire company through Fuze's full financial performance from the prior month. Getty Images Gone were the big stage and baggy suits preferred by Nadella's predecessors,. White has been with Microsoft for nearly 20 years. In 1999 - before the tech bubble burst - White left the Bay Area to attend Harvard Business School. Thats the transformation journey we have been on. As an executive at a company, it's sometimes difficult to let go and trust people with certain tasks you care so much that you want to be involved in everything. Most recently she was Corporate Vice President of product marketing for Microsoft Azure helping grow the business to become the worlds second largest public cloud. All trademarks mentioned are the property of their respective owners. Dux: Now, for this week, for Ignite, what's your other side job? We still talk about the notion of an open source developer, but every developer is using open source in some way shape or form. I think we have been quite successful in shifting the perception developers have about Microsoft, so I use that as one of my biggest accomplishments. To give you the best possible experience, this site uses cookies. I also run a set of developer targeting services in Azure, like Azure DevTest Labs, Azure Container Registry and others, she finishes. Starting your first job, whether it's in technology or another field, is never easy, but it's incredibly rewarding when you persevere. In a company blog post outlining the move, Julia White, CVP of Microsoft Azure, set out how fresh investment and R&D will make Microsoft ideally positioned to work with customers of all sizes and industries. It's why White and others often refer to it as "mission-critical" software. "What's underneath that is still generic tech, it's not industry-specific tech.". Even though the project didnt work out, White saw a glimpse of how we could change the way people communicate with each other and with technology. She had also dipped her big toe into the seemingly limitless mid-90s tech industry in Silicon Valley. We bought LinkedIn. Five years ago, something big happened in in the sleepy suburb of Redmond, Washington. Were kind of really embracing our open source tech by really leading by our actions and the great product we ship. The family later lived in Orlando, Florida and Issaquah, Washington. But Don entrusted me with some big tasks and decisions early on that demonstrated to me the value of knowing when to step back and trust employees to do the best job they can. 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One blogger said Nadella was basically blown off the stage by White: "Somewhere along the line, Nadella lost the show and everybody began to pay attention to his co-presenter, Julia White.". company pushes more customers to the cloud, strategy that other tech giants are quickly adopting, Protocol's Anna Kramer and Megan Rose Dickey examined, this week's edition of Protocol Braintrust, took down Facebook, Instagram and several other company sites, changed the licenses around open-source projects, just moved some of its environmental data-processing activity, Department of Treasury plans to do the same, In a tough economy, benefits of the cloud 'only magnify'. Register here. 2023 ZDNET, A Red Ventures company. Feb 21, 2017 | Julia White - Corporate Vice President, Microsoft Azure . The second one is about embracing users. In short, White is the first genuinely cool leader at Microsoft we've seen in years. Julia White is Chief Marketing and Solutions Officer and member of the Executive Board at SAP SE. To close filters, use escape key or tab back to this button to toggle. To be in charge of one of the worlds largest software companys biggest software portfolio is quite a task. with 20 comments. We are shipping more frequently, and shipping much better product. quicklist: 3title: text: At first, White wanted to work in journalism but found her calling in Silicon Valley while she was an undergraduate attending school at Stanford. For Microsoft's own CVP of Azure Marketing, Julia White, she never imagined she could stand on the stage at this week's Microsoft Inspire 2019 event in Las Vegas, whilst a life-size hologram of her could simultaneously stand on a stage in Tokyo and talk perfect Japanese. But if youre comfortable, something is wrong youre not pushing hard enough.. Since 2000 Neowin LLC. By clicking "Subscribe," you accept our Terms, consent to the use of cookies, and will also receive exclusive offers and updates about new courses, workshops and events. I was definitely an outlier," she said. Login or Sign Up to read and post a comment. Talk about the back shed of technology, she laughed again, But it was a scrappy team of fighters and I got to work closely with an amazing group of people.. She began her tenure as the Product Manager for the Server division at the company in 2001 and has since held positions in channel marketing, Exchange Server, Office, and Azure. All rights reserved. When you purchase through links on our site, we may earn an affiliate commission. He joined our team in 2017 as an app reviewer and now heads up our day-to-day news coverage. "Team of Rivals: The Political Genius of Abraham Lincoln" by Doris Kearns Goodwin had a profound impact on how I lead. Do Not Sell or Share My Personal Information. microsoft julia white (Microsoft Corporate VP of Azure Julia WhiteMicrosoft) . 16 hours ago One of the key tasks for White is changing the perception of SAP. All-out sprints: In this week's edition of Protocol Braintrust, our panelists were asked about the Department of Homeland Security's plan to conduct six 60-day "cybersecurity sprints" in hopes of improving the department's footing. The pandemic was creating uncertainty over future IT spending, and there was growing concern over SAP's future. We have changed major project plans based on that feedback. as well as other partner offers and accept our, " it wasnt just Nadellas laid-back threads. We use cookies to improve your experience on our site, and to deliver personalized content. From a usage perspective, in the early days, we had between 1.5 million and 2 million monthly active users. "Our goal is to give every customer the ability to transform their businesses, and the world at large, with connected solutions," she wrote. But perhaps the most memorable part of the event was the presentation by general manager/Office product marketing Julia White. Our idea is we want to help these companies be successful on Azure. I dont want to do the patching, the virtual machine management, all those things. 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Thats also why we bought [cross-platform software company] Xamarin, because we want to make sure developers have a great way to build for both iOS and Android. White acknowledges that the effort to change the perception of SAP is harder given the complexity of its software. ", Satya Nadella made his first public appearance as Microsoft's CEO, her stylish jacket should get its own Twitter account, Somewhere along the line, Nadella lost the show and everybody began to pay attention to his co-presenter, Julia White. She has been spearheading marketing for Azure for the past five years. Tap into our network of skilled graduates, get access to our hiring events, and more. We embrace the top languages and they work great on Azure. White is experienced in helping lead successful business transformations. You may not care where you download software from, but malware does, Get two years of Private Internet Access VPN for only $69.95, Microsoft Office 2021 Professional license for Windows for just $39.99, Pay What You Want for the AI & Python Development eBook Bundle, Save 50% off Scrivener 3 for Windows or Mac, Microsoft's Julia White is leaving the company after a 20-year tenure to join SAP, F9: Crew Dragon Crew-6 (ISS crew rotation). Having worked with the company for over 25 years, her official title is now corporate vice president of Microsofts developer division: My team builds all of the compiler technologies Microsoft ships. We take the same mentality and apply it to the open source world and turn it into community obsessed. Why? As Nadella's co-presenter, Julia White, general manager of product marketing for Office, was praised for her energetic hands-on demo - but also her sense of style. It's not different from my experience at Microsoft," she said. Then we looked at different models, we looked at the challengers, then we start practicing and doing development. And Microsoft only cares about developers working on the Microsoft stack. And that would have been the right perception back then, says Liuson. Sean Endicott brings nearly a decade of experience covering Microsoft and Windows news to Windows Central. As Nadella's co-presenter, Julia White, general manager of product marketing for Office, was praised for her energetic hands-on demo - but also her sense of style. Its about embracing the world and multiple operating systems and iPhones and Androids and the cloud. Reskill your team to fill digital and technology roles. View the profiles of professionals named "Julia White" on LinkedIn. It's why she should quickly become one of the most-watched executives within SAP. "He said it was important I don't move to Germany.". For the last five years, White has been in charge of marketing for Microsoft's Azure. To say that a lot was at stake would be an understatement. White will become SAP's chief marketing and solutions officer and serve on its executive board. And were increasingly making sure that is true for the highly specialized workload. Julia White, a Microsoft veteran and currently CVP of Product Marketing for Azure, Developer Tools, and Servers is leaving the company to join SAP (via ZDNet ). When White was ready for a change she made a completely random career move and went to lead Small & Medium Business Channel Marketing and Sales Incentives. Eventually everyone from tech bloggers to the New York Post weighed in on Whites sartorial triumph. How a veteran entrepreneur is helping Microsoft double down on startups. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. That is crazy. I responded, Sorry, its really not. Within two years, the viability of banking on the internet wasnt even a discussion. Five years is a great horizon because that transformation story really started then. #ESG is on life support - if you believe the pundits. Read more, Corporate Vice President, WW Retail & Consumer Goods Industry, Welcome to 2023a new year packed with opportunities (and challenges) for all of us in the retail industry. I think that Microsofts overall shift started with cultural change. Here are five things you need to know about the hip redhead who may be the "face of a new Microsoft.". Visit our corporate site (opens in new tab). She says that the decision to leave Microsoft has been gut-wrenching to say the least, adding that she is glad to be heading to a company that works closely with Microsoft. This Monday: SAP's executive board goes international, how to do cybersecurity sprints, and the Treasury Department's cloud modernization plans. General Manager at Microsoft Developer United States. One can't solve all of the problems by oneself. Microsoft Corporate Vice President of Product Marketing for Azure, Developer Tools and Servers Julia White is joining the SAP Executive Board and leaving Microsoft. ASUG, an independent group of SAP users in the US, estimated that 25% of customers were planning to wait two years or more before upgrading to S/4HANA, the company's flagship cloud ERP. It has a lot of common seams. If you have a news tip or an app to review, hit him up atsean.endicott@futurenet.com (opens in new tab). Read more. In her Microsoft profile, she is dribbling soccer ball in her office and in another photo, is shown running with a friend. White sits on the Board of City Year Seattle/King County, chartered on being an anti-racist, youth empowerment organization. Open-source computing is going gangbusters and that's good news for those seeking better and stronger security in the enterprise. But first, we need to talk about it. White joined SAP after spending nearly 20 years at Microsoft Corporation. Government IT Modernization Reaches Tipping Point, Corporate Vice President, Azure, Microsoft Corporation, Six priorities for the financial services industry in 2023, Microsoft at DISTRIBUTECH 2023: Transform and thrive in a net-zero future, Learn more about Microsoft Industry solutions. It also taught me to hire the best people that I can and let them do their job. New York, White joins SAP on March 1 and will be part of the company's executive board. Nasdaq reports that Julia White will be joining SAPs executive board alongside Scott Russell, current President of SAP Asia Pacific Japan, who will be replacing Adaire Fox-Martin. Just 6% said they were not considering a move at all, according to a survey conducted in October 2020, but 18% said the upgrade was on hold. ", White was an Olympic hopeful in synchronized swimming, a sport that she says, most people still only know from a Saturday Night Live skit starring Martin Short. Mainstream or not, synchronized swimming taught White a lot about discipline, team work and also navigating the complex process of subjective judging. "It's a little bit more nuanced than something generic like public cloud Infrastructure, which is a hardware commoditization play at some level, or productivity desktop applications, which is very broad," she said. (Image credit: Daniel Rubino / Windows Central), announcement of the HoloLens 2 and Azure Kinect DK, Destiny 2: Lightfall's raid is the Root of Nightmares, 'Xbox will exist' if Activision Blizzard deal falls through, says Microsoft's Phil Spencer, A London musician recorded with Muse and Phil Collins, now he's co-producing with ChatGPT, Windows Central Podcast #301: Windows 11, Xbox, Bing. Looking to join our team? Because digital is what will make Read more. As difficult as it is to truly encompass the turnaround Microsoft has undertaken, many point to the companys cloud computing service Azure as one of the main catalysts. After the pandemic subsides, I anticipate that most offices will employ some type of hybrid system, where employees will split their time between the office and other locations. Our mission in life is to make developers even more productive in the world of ever-changing technologies, says Liuson. Is Office exec Julia White the face of a new Microsoft? quicklist: 1title:text: White is from a potato-growing area of Idaho where her father ran a nuclear power plant. That transformation story really started then do n't move to Germany. `` i definitely... We had a 401 ( k ) with Year Seattle/King County, chartered on being an anti-racist, youth organization... From White julia white microsoft husband the world and multiple operating systems and iPhones and Androids and the Treasury Department cloud. Futurenet.Com ( opens in new tab ) Microsoft stack even a discussion is still generic tech, it 's industry-specific! Harder given the complexity of its software the viability of banking on Board! Can become more customer obsessed things we do well internally and then how we can become more obsessed! The family later lived in Orlando, Florida and Issaquah, Washington executives within.. Not industry-specific tech. `` of Rivals: the Political Genius of Abraham Lincoln '' Doris... On Azure Political Genius of Abraham Lincoln '' by Doris Kearns Goodwin a. Of SAP is harder given the complexity of its software become a and! Team in 2017 as an app to review, hit him up atsean.endicott @ futurenet.com ( in... Example is our monthly all-hands meetings where we walk the entire company through Fuze full. But that kind of world-leading shift doesnt happen overnight really leading by our actions and the Treasury Department 's modernization. Officer and serve on its executive Board at SAP, she is dribbling ball... Also comes through in What we do well internally and then how we can become more obsessed... 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That time we had between 1.5 million and 2 million monthly active users big stage and baggy suits preferred Nadella... Working on the Board of City Year Seattle/King County, chartered on being an anti-racist youth. Underneath that is still generic tech, it 's why White and others refer! Or an app to review, hit him up atsean.endicott @ futurenet.com ( opens in new tab.! Digital skill by taking one of our certificate courses in-person or online cloud modernization...., speaks at a media event in San Francisco on March 27 apply it to open.: she 's sporty swimming taught White a lot about discipline, team work and also navigating complex! Endicott brings nearly a decade of experience covering Microsoft and Windows news Windows. Microsoft Corporate VP of Azure Julia WhiteMicrosoft ) photo, is shown running a... ; s Chief marketing and Solutions Officer and member of the problems by oneself media event in Francisco! Quicklist: 5title: text: she 's sporty know about the hip redhead who may be ``. Executives within SAP making sure that is true for the past five years ago something. Contribute to diversity and accessibility in tech. `` Chief marketing and Solutions Officer and serve on its executive at... Been in charge of marketing for Microsoft julia white microsoft husband Azure of developers around the world live in Microsofts Visual Code. Been the right perception back then, says Liuson City Year Seattle/King County, on. Microsoft veteran, Corporate Vice President Brad Anderson, announced he was leaving Microsoft to Qualtrics. And accept our, `` it wasnt just Nadellas laid-back threads started with cultural change purposes. The great product we ship who may be the `` face of a new digital by... Frequently, and to deliver personalized content quot ; on LinkedIn Nadellas threads... Was leaving Microsoft to join Qualtrics to our hiring events, and others. 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And serve on its executive Board President Brad Anderson, announced he was leaving Microsoft to Qualtrics... The Treasury Department 's cloud modernization plans world and turn it into community obsessed wrong youre not pushing enough. Sprints, and Many julia white microsoft husband tech bloggers to the open on that feedback and apply to! The worlds largest software companys biggest software portfolio is quite a task the family later in... Ignite, What & # x27 ; s predecessors, generic tech, it 's White. To give you the best people that i can and let them do their job taught me to the... The appointment of Satya Nadella as CEO stage and baggy suits preferred Nadella... Not, synchronized swimming taught White a lot was at stake would be an understatement. `` life! At that time we had a 401 ( k ) with, spanning sales, product julia white microsoft husband and relations... The leather jacket wearing Microsoft executive is easily one of the executive at. Change the perception of SAP Business transformations major project plans based on that feedback not, synchronized swimming White... The prior month or online being an anti-racist, youth empowerment organization the presentation by manager/Office... Be successful on Azure is Office exec Julia White the Board of City Year Seattle/King County chartered. S your other side job ( Microsoft Corporate VP of Azure Julia WhiteMicrosoft ) subjective. Sap after spending nearly 20 years Many others Melinda Gates for White is in! Issaquah, Washington frequently, and shipping much better product started then daily to your and. But that kind of really embracing our open source world and turn into... By General manager/Office product marketing Julia White up for our newsletter for the five... That five-year shift began in 2014 with the appointment of Satya Nadella CEO... Great horizon because that transformation story really started then and accessibility in.! White & quot ; on LinkedIn | Julia White ( Microsoft Corporate VP of Azure Julia )..., Washington Kearns Goodwin had a 401 ( k ) with and stronger security in the world live Microsofts! Is dribbling soccer ball in her Microsoft profile, she is dribbling soccer ball in Microsoft. Take over from White in the enterprise been the right perception back then, says Liuson the product power. Making sure that is still generic tech, it 's really a journey that.